Logo Pizza vol. 2 delivered

24 Jan 2018 · by David DeSandro

Logo Pizza vol. 2

Logo Pizza vol. 2 is out! Logo Pizza is a collection of 50 logos, ready for sale. Volume 2 includes 33 all new designs.

Last year's initial release of Logo Pizza was a surprise success. Looking to capitalize on it, I spent my autumn days designing a new set of logos.

Results

Volume 2 was released last November 28th. In the two subsequent months, it has sold well, but nowhere near the gangbusters experienced in the first volume.

The good news: there are some great logos available for sale at an incredible price.

Logo Pizza vol. 2

Logo Pizza Osprey

The bad news: I've got too much inventory sitting in the warehouse, so-to-speak.

It's always difficult to explain why a project succeeds or fails. But, if I had to make a guess, I'd say the same attribute that made the first volume so successful was the un-doing of the second. And that attribute is: novelty.

The original Logo Pizza was, ahem, entirely original. A new concept, with fresh designs, with a gimmicky pricing mechanism. My thinking was the the second volume would be able build upon the first volume's appeal. But maybe its actual appeal was just in its newness. By the time volume 2 rolled around, the thrill was gone. Logo Pizza vol. was news-worthy. Volume 2 was old news.

As I grow older in my profession and I release more projects, I'm starting to see how much luck is involved in the success or failure of projects. Maybe volume 1 was lucky and volume 2 was not.


Sales are still steady coming in. If you have had any interest in a logo, buy soon before someone else does. There are some straight bangers that somehow have not been snatched up yet. Blue jay, Mechanical hare, Dockyarder, and more are just waiting to be procured. Don't sleep on these!

Teleo brand

17 Jan 2018 · by David DeSandro

Teleo brand

I designed a brand new brand for Teleo, a new team collaboration app with all the tools you need in one place.

The main logo is comprised of a telescope sighting beyond a starry, domed sky. The telescope signals Teleo's value as a tool for communication over distances, and nicely associates with the name (Say it with me: Teleo, telescope). The brand includes alternate logos with telescope head, lens face, and initial T.

Initial concepts played with the classical philosophical term teleology. From Wikipedia:

Teleology is a reason or explanation for something in function of its end, purpose or goal. ... For instance, Aristotle claimed that an acorn's intrinsic telos is to become a fully grown oak tree.

Hence, the acorn/oak and chicken/egg concepts. Also, antelopes.

Teleo logo process 1

Teleo logo process 2

The telescope concept was promising, but missing the oomf. I added shading with gradients to give the scene depth with a sense of lighting. The telescope lens could better reflect the sky. The telescope legs got beefed up to make it feel more stable.

Teleo logo process 3

The shaded imagery was looking hot. But it wouldn't hold up in every application. So I designed flat-color and one-color variations of all the designs.

Teleo brand assets

That rainbow will shine on forever.


Interested in a logo for your work? Get in touch! Email yo@metafizzy.co to get started.

Metafizzy logos

7

31 Dec 2017 · by David DeSandro

Metafizzy 7th birthday

Metafizzy turned 7 years old on December 1st. Here are the big ticket items of the seventh year:

See ya for numero ocho.

Every vector 2017

29 Dec 2017 · by David DeSandro

Every Metafizzy vector 2017

Happy New Year!

Take a look at last years Every vector 2016.

Huebee v2 MIT licensed

20 Dec 2017 · by David DeSandro

Huebee, the one click color picker, is now MIT licensed. Huebee is now free to use for any application, no commercial license necessary.

Huebee was created as a smaller, simpler plugin to compliment Metafizzy's other heavy-duty plugins. While it gained a decent amount of usage, it hasn't gained enough to warrant a spot in the Metafizzy commercial library line-up. So I've shook off its commercial aspirations and set it free as a completely free-to-use library. May it buzz happily through your fields.

Fizzy School is in

21 Sep 2017 · by David DeSandro

Fizzy School

Fizzy School is in — Lessons in JavaScript for anyone writing jQuery.

In supporting Metafizzy's plugins, I get to see a lot of other people's code. Over the years, I've seen that most people aren't having trouble with the plugins themselves. Rather, their issues deal with missing key JavaScript concepts.

jQuery makes writing browser JavaScript so accessible, it's easy to skip over some of JavaScript's core concepts. Fizzy School covers these concepts so novice developers can fill in the missing areas in learning JavaScript and jQuery.

Lessons have focused content, editable demos, re-usable code, and complimentary videos. If you're a beginner JS coder, Fizzy School is for you. Learn up!

If you're a JS pro, Fizzy School is for you to better understand the blind spots in JavaScript education. These lessons may seem obvious, but they are difficult to discover. Too much education is scattered across Stack Overflow questions, GitHub Issues, and various blog posts.

The lessons, demos, and videos are all readily available for you to learn for free. No paywalls.

If just learn one lesson, make it Cache jQuery objects. Everybody should know this one! It's a powerful concept that opens the door to understanding variables and functions.