RGB Schemes logo
2 Dec 2016
I designed the logo, type treatment, and brand guidelines for RGB Schemes, a VR gaming start-up. Woo, it's a fun one! The main logo is the RGB birdie, a symbol dense with meaning.
- Bird for fun and whimsy
- R, G, B letter shapes
- Letter shapes in isometric view for 3D & VR graphics
- Additive color blending displaying red-green-blue color space
The kicker: The birdie can be rendered as a 3D object.
I coded up this demo with 3D CSS transforms so you can drag around the logo for yourself.
See the Pen RGB Schemes 3D logo object by David DeSandro (@desandro) on CodePen.
It was one of those wonderful cases of design happenstance. I put the letters in a cube and kept playing around with the arrangement. At one point, I spot: "Hey, that kinda looks like a bird." Sometimes you get lucky ;)
Here's a look at all the explorations designed in the effort.
Interested in a logo for your project? Let's chat! Email me firstname.lastname@example.org to get started.